Michael is one of the best business writers I have ever read. This book will tell you all the obvious truths that you probably don’t see. It will open your eyes to the real business world and it will put a spotlight on all the things you haven’t done for your business to be successful.

Great read. Very eye opening.

Truly a work of art that prompted me to look at myself in a lense I had never thought existed. Time to develop some systems!

Gave me a whole new perspective on running a business and i love the way it was told.

This book is geared for people who think, “Maybe I should start a business.” It’s not for people who know they want to start a business. This book will only show people where their head should be at psychologically for a business and nothing more. I would probably never recommend this book.

This is a must read for small business owners (and their employees)!!

Logical and easy to follow.

Hey E, why stab the buddy in the back? Hey I

This book helps to understand and defines what a business is and how it works beautiful book

There are many aspects to this book that I really enjoyed and found enlightening. You get taken through a journey with a small business owner to understand not only very important business concepts and strategy but the mindset and perspective that is needed in implementing them. I look forward to applying all the concepts mentioned in this book and I definitely plan to go back and reread it to break down these concepts further and hopefully gain a better understanding of them. I definitely recommend this book because even if for whatever reason you end up not liking it, you will take something positive away from it.